Digital Marketing Archives - Kilowott
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Digital Marketing

Leon Lawrence
Posted by Leon Lawrence
March 21, 2023

Brand Tracking For Dummies -Three Components To Remember

Brand tracking is the ongoing measurement of your brand-building efforts against key metrics, such as brand awareness and perception.

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Leon Lawrence
Posted by Leon Lawrence
February 4, 2023

Brand Campaigns & How To Successfully Run Them To Success

It's important for your brand campaign to place emphasis on the core values and mission of your company.

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Leon Lawrence
Posted by Leon Lawrence
January 30, 2023

Brand Value Tracking: Can A Marketing Services Provider Help?

Brand values can be defined as the foundational beliefs that a company stands for.

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Leon Lawrence
Posted by Leon Lawrence
January 16, 2023

B2B Digital Advertising - How To Strategize For Enhanced Growth?

B2B digital advertising refers to any online marketing strategy or tactic intended to promote your business to another organization.

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Leon Lawrence
Posted by Leon Lawrence
January 11, 2023

Product-led Growth - Turning Traffic Into Brand Advocates

Product-led growth describes a business strategy that places a company's software at the center of the buying journey.

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Leon Lawrence
Posted by Leon Lawrence
January 6, 2023

Privacy-First Marketing For The Customer-Centric World

A privacy-first approach allows marketers to access the data they need to make insightful decisions but bakes in data privacy principles throughout the marketing process.

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Leon Lawrence
Posted by Leon Lawrence
January 2, 2023

Consumer And Audience Trends To Watch Out For in 2023

Keep up with today's consumer trends by exploring data and insights that show what audiences are engaging with and searching for

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Leon Lawrence
Posted by Leon Lawrence
January 2, 2023

Which are the top performance marketing companies? Updated

Performance marketing refers to a form of digital marketing in which brands only pay marketing service providers after their business objectives have been met.

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Leon Lawrence
Posted by Leon Lawrence
December 29, 2022

Performance Marketing Steps To Successfully Rebrand in 2023

Rebranding is when your company rethinks your marketing strategy with a new name, logo, or design, with the intention of developing a new identity.

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Leon Lawrence
Posted by Leon Lawrence
December 20, 2022

Digital Touchpoints Into Your Conversion Process: How We Do It

Customer digital touchpoints cover all interactions between your customers and your brand in digital media.

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Leon Lawrence
Posted by Leon Lawrence
November 26, 2022

Which are the top seo companies? Updated 2023 with tips & tools

In simple terms, SEO is the process of improving your site to increase its visibility when people search for something.

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Leon Lawrence
Posted by Leon Lawrence
November 14, 2022

Which are the top social media marketing companies? Updated

Social media marketing is a form of digital marketing that leverages the power of popular social media networks to achieve your marketing and branding goals.

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Team Kilowott
Posted by Team Kilowott
August 4, 2022

SMS Marketing vs Email Marketing - Which is Better And Why?

66% of the audience prefer SMS over email/call as it is an instant and convenient way to connect.

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Team Kilowott
Posted by Team Kilowott
July 21, 2022

Top 5 Digital Marketing Strategy Principles That Your Business Needs

What are the key principles of running a successful digital marketing strategy campaign?

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Leon Lawrence
Posted by Leon Lawrence
June 10, 2021
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